How can the California Cut Flower Commission keep it's newsletter subscribers up-to-date without sending huge e-mails or manually managing both an online and e-mail based newsletter?

Our client needed a way to manage newsletters so that readers wouldn't have to receive very large HTML e-mails, but could view the full contents on the CCFC's website. ZX Development created a database-driven website that allows administrators to create and manage newsletters and allows subscribers to get a shortened e-mail version with "Read More" links that take them to the full, online version.